For those wanting to sacrifice some of the latest Range Rover's stateliness for a sportier theme, Lumma Design has announced a raft of modifications for the body and they've also done some tinkering under the bonnet.
The CLR R body kit was designed by aerodynamic specialists and consists of a bold front bumper with integrated spoiler, redesigned grille, carbon bonnet, side skirts and a new back bumper with carbon diffuser.
Lumma conversion includes body kit and 402kW engine conversion.
What's more, they've widened the wheel arches and filled them with a set of gigantic 22-inch CLR 22 Mono alloy wheels while a lowered suspension set-up keeps the big Rangie hunkered close to the ground.
It doesn't only look faster though.
Lumma aren't elaborating on what they've done to the engine, but they do boast about a power increase for the 5-litre supercharged V8 petrol engine.
Maximum power of the initial version goes up from 375kW to 402kW, and there are also plans afoot for a 418kW version. Upgrades for the diesel engines are also in the pipeline.
An interior upgrade with two-tone leather and various carbon and aluminium details will also be available when the Lumma kit goes on sale in Europe in April next year.